Sabah joins IAM Autoshow’s regional circuit.

POSTED BY Shuen Lim ON 16 October 2019


Kota Kinabalu hosted a unique event – the IAM Autoshow –late last month, thus joining IAM’s regional circuit of modified car shows.

Officially opened by the Deputy Minister of Education and Innovation, YB Jenifer Lasimbang, the two-day event featured 82 modified cars and 20 new car models from six brands – Ford, Honda, Isuzu, Mitsubishi, Proton, Toyota and Volkswagen.

People may be asking why is the Education and Innovation Ministry at the IAM modified car show? To me, the modified car is a focused product of education and innovation. Every modified car here represents a success of personal inspiration, innovation and of course, education, both government schools and self-education,” YB Jenifer Lasimbang said.

Originally an Indonesian customised car show with more than 12 events at cities from Aceh to Palangkaraya, the IAM has since grown to be a regional phenomenon.

The IAM modified car show and car competition is now ASEAN’s largest, held in 19 cities across the region including Indonesia, Malaysia, Singapore, and Thailand, attracting more than 2,500 car participants and 100,000 visitors.

“This year, our objective as organizers of the IAM is to increase the relationship and collaboration between automotive enthusiasts of ASEAN countries.

“To achieve this, IAM invites custom/modified cars from the above countries to compete in the Annual Final championship, the International Automodified in Jakarta next month,” said Mr Reza Aliwarga CEO PT. HIN Promosindo

The modified cars that were displayed at the show were mostly from Sabah and modified by tuning shops in Kota Kinabalu. There were also cars from Brunei and Sarawak.

The overall winner, Samuel Lee, owner of the King of International Automodified: KK, has been invited to participate in the “International Automodified” (IAM), at Ecovention Ancol, Jakarta, Indonesia, on 23-24 November 2019.

The invitation includes:

1. Exhibition space for his champion Honda Civic EK

2. Return airfare

3. Accommodation and meals for three nights

The King title was awarded by a panel of three IAM judges to the Honda Civic EK Hatch owned by Samuel Lee Wui Phung of SAM Garage, Kota Kinabalu, Sabah.


Other winners include: The People’s Choice as follows:

First: Toyota Avanza (Stance Innovators)

Second: Toyota 86 (613 Custom)

Third: Honda Civic EK (Sam Garage)

People’s Choice Winner – Toyota Avanza

Show visitors started coming in from opening hour of 9am and the peak crowds were during 12pm – 7pm.

The Miss HIN KK 2019 Pagaent contestants

The Sunday crowd was even stronger. It attracted about 2,500 visitors over the two days, with Sunday’s crowd coming in until the night, drawn by the prize giving ceremony.

Most of the new cars that were displayed were current models displayed by dealers.

Universal Motor, the top Isuzu dealer in Malaysia, took the opportunity to launch its new Isuzu D’Max 1.9 while Mitsubishi Motors displayed three of its top selling and best-value-for-money Triton models.